Qingdao possess rich culture with great potential. Culture should have a role in leading the fashion, educating people, benefiting the public and promoting development. With great cultural awareness and confidence, Qingdao continues reform in culture industry more thoroughly and endeavors to make it a modern city of marine culture with good cultural tastes, rich cultural background and prosperous cultural industries. The eleventh party congress report of Qingdao specifies the goal of “emphasizing the blue culture of Qingdao and building up a famous modern city of marine culture”. Regarding of the goal, the reporter interviewed some representatives of the Party, cultural scholars and people in creative industry field, who all expressed their confidence in Qingdao’s cultural development.